[填空题]
·Read the article below about management teams in making decisions.
·Choose the best sentence from the opposite page to fill each of the gaps.
·For each gap 8-12，mark one letter(A-G).
·Do not use any letter more than once.

How Management Teams Can Have a Good Fight
Top managers often find it very difficult to manage conflict. They know that conflict over issues is natural and even necessary. Reasonable people，making decisions under conditions of uncertainty，are likely to have honest disagreements over the best path for their company’s future. Management teams whose members challenge one another’s thinking develop a more complete understanding of the choices, cerate a richer range of options. Ultimately they are able to make the kinds of effective decisions necessary in today’s competitive environments. But, unfortunately, healthy conflict can quickly turn unproductive. A comment meant as a s

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[填空题]
·Read the article below about management teams in making decisions.
·Choose the best sentence from the opposite page to fill each of the gaps.
·For each gap 8-12，mark one letter(A-G).
·Do not use any letter more than once.

How Management Teams Can Have a Good Fight
Top managers often find it very difficult to manage conflict. They know that conflict over issues is natural and even necessary. Reasonable people，making decisions under conditions of uncertainty，are likely to have honest disagreements over the best path for their company’s future. Management teams whose members challenge one another’s thinking develop a more complete understanding of the choices, cerate a richer range of options. Ultimately they are able to make the kinds of effective decisions necessary in today’s competitive environments. But, unfortunately, healthy conflict can quickly turn unproductive. A comment meant as a s

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[单项选择]
· Read the article below about teams and management and the questions on the opposite page.
· For each question 13-18, mark one letter (A, B, C or D) on your Answer Sheet for the answer you choose.

{{B}} Creative teams and management{{/B}}
When Colgate launched its then revolutionary Colgate Gum Protection toothpaste in 1990, company executives were confident they had a hit on their hands. The toothpaste incorporated a groundbreaking antibacterial technology they thought was the biggest innovation since fluoride. But in the mouths after the toothpaste’s six-country rollout, the product’s market share reached a meager 1% -- one fifth of the company’s projections.
What went wrong A new round of market research found that the original launch strategy mural the "breakthrough" message, the ads positioned the
A. They direct and guide the team through the production process.
B. They set up regulations to be followed by the team.
C. They urge the whole company to be engaged in the project.
D. They have the right to reallocate funds and personnel of the company.

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[单项选择]
· Read the article below about process management to quality improvement, and the questions on the opposite page.
· For each question 13--18, mark one letter (A, B, C, or D) on your Answer Sheet for the answer you choose.

{{B}} PROCESS MANAGEMENT TO QUALITY IMPROVEMENT{{/B}}
The examples above illustrate the need for integrated process and quality management, based on well-structured procedures, sensibly applied. For an organization to function effectively, it must have visible and easily understood procedures that assist staff in carrying out their work and provide accountability for all operations. Providing such a system is not trivial, and it cannot be done without considerable thought and hard work. But the results will more than justify the effort.
Modern management must deal with degrees of complexity unheard of only a few decades ago. They must integrate many systems--for example, for purchasing, personnel,
A. Integrated process and quality management is called for.
B. Considerable thought and hard work are the premise of providing such a mentioned system.
C. The procedures mentioned here can help employees fulfill their work.
D. The effort made in providing such a system will be great while what we get will be little.

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[单项选择]
·Read the article below about marketing management.
·For questions 18—20, mark one letter (A, B, C, D) on your answer sheat for the ansuer you choose.

{{B}}Marketing Management{{/B}}
Playboy’s principal distritution channel until 1979 was a network of approximately 450 nonproprietary retail outlets throughout the United States, many of which also sold other brands of men’s premium shoes. Play boy’s shoes were sold wholesale to retailers at approximately 50 percent of the suggested retail price. Price increases usually were announced in February or August. The company did not offer its retail accounts quantity discounts.
Because producing high-quality men’s dress shoes demanded highly skilled labor and specialized facilities, Playboy’s entire product life had been manufactured at the co
A. at a lower price than usual
B. to poor consumers at full retail price
C. at full retail price and never lower it
D. at full retail price and then at a lower price when necessary

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