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发布时间:2024-08-01 03:17:31

[单项选择]
·Read the article below about marketing management.
·For questions 18—20, mark one letter (A, B, C, D) on your answer sheat for the ansuer you choose.
{{B}}Marketing Management{{/B}}
Playboy’s principal distritution channel until 1979 was a network of approximately 450 nonproprietary retail outlets throughout the United States, many of which also sold other brands of men’s premium shoes. Play boy’s shoes were sold wholesale to retailers at approximately 50 percent of the suggested retail price. Price increases usually were announced in February or August. The company did not offer its retail accounts quantity discounts.
Because producing high-quality men’s dress shoes demanded highly skilled labor and specialized facilities, Playboy’s entire product life had been manufactured at the co
A. at a lower price than usual
B. to poor consumers at full retail price
C. at full retail price and never lower it
D. at full retail price and then at a lower price when necessary

更多"·Read the article below about marke"的相关试题:

[单项选择]
·Read the article below about marketing management.
·For questions 18—20, mark one letter (A, B, C, D) on your answer sheat for the ansuer you choose.
{{B}}Marketing Management{{/B}}
Playboy’s principal distritution channel until 1979 was a network of approximately 450 nonproprietary retail outlets throughout the United States, many of which also sold other brands of men’s premium shoes. Play boy’s shoes were sold wholesale to retailers at approximately 50 percent of the suggested retail price. Price increases usually were announced in February or August. The company did not offer its retail accounts quantity discounts.
Because producing high-quality men’s dress shoes demanded highly skilled labor and specialized facilities, Playboy’s entire product life had been manufactured at the co
A. 128,000
B. 4,480
C. 17,280
D. 68,000
[单项选择]
· Read the article below about how to read annual report and the questions on the opposite page.
· For each question 13-18, mark one letter (A, B, C or D) on your Answer Sheet for the answer you choose.
{{B}} How to read annual reports{{/B}}
First, turn back to the report of the certified public accountant. This third-party auditor will tell you fight off the bat if Galaxy’s report conforms with "generally accepted accounting principles". Then go to the footnotes. Check to see whether earnings are up or down. The footnotes often tell the whole story.
Then turn to the letter from the chairman, Usually addressed "to our shareholders," it’s up front -- and should be in more ways than one. The chairman’s tone reflects the personality, the well- being of the company. In this letter, the chairman shoul
A. the expressions used.
B. the explanations given by the chairman.
C. the performance of the company during the year.
D. the company’s future described by the chairman.
[单项选择]
·Read the article below about how to read a balance sheet.
·Choose the best word from A, B, C or D to fill each gap.
·For each question 21-30 mark one letter (A, B, C or D) on your Answer Sheet.
{{B}}HOW TO READ A BALANCE SHEET{{/B}}
A balance sheet is not like a Profit and Loss ac- count, which is a record of the activity transacted in a year and the profits (or losses) produced as a result. A balance sheet can be{{U}} (21) {{/U}}of as a photograph, a moment{{U}} (22) {{/U}}time, (usually the last day of the company’s financial year), which shows exactly what the business owns. These may be buildings, cash, stocks or debts, i.e. amounts of money{{U}} (23) {{/U}}to the business by customers.
A balance sheet may change from one Year to the next if, for example, a company sells one of its facto
A. earns
B. asks
C. requires
D. raises

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