更多"______ of the pineapples in the fru"的相关试题:
[单项选择]______of the apples in the fruit market are soft and sweet.
[A] Two-third [B] Two-thirds [C] Second-third
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Taste
Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s preference is that it’s one person’s opinion.
(46) We set up a taste test that challenged people who identified themselves as either Coca -Cola or Pepsi fans: Find your brand in a blind tasting.
We invited staff volunteers who had a strong liking for Coca - Cola Classic or Pepsi, Diet Coke, or DietPepsi.
(47) We eventually located 19 regular cola drinkers and 27 diet cola drinkers. Then we fed them four unidentified samples of cola one at a time, regular colas for the one group, diet versions for the other.
(48) Getting all four samples right was a tough test, but not too tough, we thought, for people who believed they could recognize their brand. In the end, only 7 out of 19 regular cola drinkers correctly identified their brand of choice in all four trials.
(49
[填空题]2. Taste
Taste is such a subjective matter that we don’ t usually conduct preference tests for food. The most you can say about anyone’s preference is that it’s one person’s opinion. (46) We set up a taste test that challenged people who identified themselves as either Coca -Cola or Pepsi fans: Find your brand in a blind tasting.
We invited staff volunteers who had a strong liking for Coca--Cola Classic or Pepsi, Diet Coke, or Diet Pepsi. (47)
We eventually located 19 regular cola drinkers and 27 diet cola drinkers. Then we fed them four unidentified samples of cola one at a time, regular colas for the one group, diet versions for the other. (48)
Getting all four samples right was a tough test, but not too tough, we thought, for people who believed they could recognize their brand. In the end, only 7 out of 1 9 regular cola drinkers correctly identified their brand of choice in all four trials. (49)
While bot
[单项选择]
The Market Investigation
The market investigation is indispensable to sales promotion. They are as closely related as the lips and teeth, so to speak. What you produce is for sale on the market. It would be impossible to succeed in selling a product without first investigating the market.
In the international market, goods on sale coming from countries and suppliers are always facing keen competition. Under such circumstances, they will try everything possible to familiarize themselves with the market conditions. In making investigations, we ought to get information about what similar items the competitors are offering on the market, what prices they are quoting (报价), what features their products have, who are their regular customers, etc.Then, how can we obtain such information There are many channels that we can make use of in doing this sort of work. The commercial counselor’s offices of our embassies stationed abroad can he
A. The relationship between market investigation and sales promotion is just as that of the lipsand teeth.
B. It is impossible to succeed in selling a product without market investigation.
C. There are various ways of making market investigation.
D. Production goes before market investigation.
[单项选择]How to check the taste
A. By eating them.
B. By eating them and doing chemical analysis.
C. By doing chemical analysis
[单项选择] Market Research
Market research has become increasingly important in recent years. In some organisations, in fact, managers will not initiate any activity without market research to back them up.
The first thing about market research is that it is not an (21) to management decision-making. No form of market research, no matter how deep, complicated and detailed, can ever be seen as a substitute for creative decision-making by professional managers (22) its very best, all it can do is (23) some doubt and clarify the nature of the problem. It may even be seen as a tool which can help improve the (24) of decisions but it is not in itself a decision-making mechanism.
Market research, in (25) with a number of other approaches in marketing, suffers from the frequent complaint that it is not really accurate. Market research results can never be completely accurate because they (26) with a dynamic, ever-ch
A. option
B. alternative
C. end
D. opening
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The Side Effect of Market Mechanism
The market mechanism might also select the wrong choice about HOW to produce. Consider the message that unregulated markets communicate to producers. In an unregulated market,
(31) price would be charged for using air or waterways, since
(32) is owned by any individual. Producers,
(33) would regard the use of air and waterways as a "free" good. Under such circumstances it would be a lot cheaper for a factory to dump its waste into nearby waterways than to dispose of it more carefully. It would also be
(34) for power plants to let waste gases and soot go up in smoke than to install environmental safeguards. The resulting pollutants are an externality—a cost imposed
(35) innocent third parties. Consumers would be worse off as the quality of the air and water deteriorated.
Profit-driven producers would seldom worry about externalities in a completely unregulated