题目详情
当前位置:首页 > 职业培训考试
题目详情:
发布时间:2024-06-08 00:03:16

[单项选择]
· Read the article below about advertising Strategy.
· Are sentences 16-22 on the opposite page ’Right’ or ’Wrong’ If there is not enough information to answer ’Right’ or ’Wrong’, choose ’Doesn’t Say’.
· For each sentence 16-22, mark one letter (A, B or C) on your Answer Sheet.
{{B}}Competitive Advertising Strategy{{/B}}
In terms of its advertising strategy, Coca-Cola France decided in 2002 to have a three-year partnership with the football player Thierry Henry, in order to benefit from his considerable popularity, especially amongst teenagers. Using celebrities shows a new approach for the company, adopting a communication strategy similar to that of its rival, Pepsi Co. During the football world cup, special promotions were organized in some supermarkets.
The

更多"· Read the article below about adv"的相关试题:

[单项选择]
· Read the article below about advertising Strategy.
· Are sentences 16-22 on the opposite page ’Right’ or ’Wrong’ If there is not enough information to answer ’Right’ or ’Wrong’, choose ’Doesn’t Say’.
· For each sentence 16-22, mark one letter (A, B or C) on your Answer Sheet.
{{B}}Competitive Advertising Strategy{{/B}}
In terms of its advertising strategy, Coca-Cola France decided in 2002 to have a three-year partnership with the football player Thierry Henry, in order to benefit from his considerable popularity, especially amongst teenagers. Using celebrities shows a new approach for the company, adopting a communication strategy similar to that of its rival, Pepsi Co. During the football world cup, special promotions were organized in some supermarkets.
The
[填空题]
· Read the article below about advertising.
· Choose the best sentence from the opposite page to fill each of the gaps.
· For each gap 8--12, mark one letter (A--G) on your Answer Sheet.
· Do not use any letter more than once.
{{B}} ADVERTISING{{/B}}
Advertising is part of our daily lives. To find proof, you have only to leaf through a magazine or newspaper or count the radio or television commercials that you hear in one evening. Most people see and hear a mass of advertising messages every day. And people respond to the many devices that advertisers use to gain their attention. Advertising is a big business, and, to many people, a fascinating one, filled with attraction and excitement. It is part literature, part art, and part show business. Advertising is the difficult business of bringing information to great numbers of people. The purpose of an advertisement is to make people respond into
[单项选择]
· Read the article below about how to read annual report and the questions on the opposite page.
· For each question 13-18, mark one letter (A, B, C or D) on your Answer Sheet for the answer you choose.
{{B}} How to read annual reports{{/B}}
First, turn back to the report of the certified public accountant. This third-party auditor will tell you fight off the bat if Galaxy’s report conforms with "generally accepted accounting principles". Then go to the footnotes. Check to see whether earnings are up or down. The footnotes often tell the whole story.
Then turn to the letter from the chairman, Usually addressed "to our shareholders," it’s up front -- and should be in more ways than one. The chairman’s tone reflects the personality, the well- being of the company. In this letter, the chairman shoul
A. the expressions used.
B. the explanations given by the chairman.
C. the performance of the company during the year.
D. the company’s future described by the chairman.
[单项选择]
·Read the article below about how to read a balance sheet.
·Choose the best word from A, B, C or D to fill each gap.
·For each question 21-30 mark one letter (A, B, C or D) on your Answer Sheet.
{{B}}HOW TO READ A BALANCE SHEET{{/B}}
A balance sheet is not like a Profit and Loss ac- count, which is a record of the activity transacted in a year and the profits (or losses) produced as a result. A balance sheet can be{{U}} (21) {{/U}}of as a photograph, a moment{{U}} (22) {{/U}}time, (usually the last day of the company’s financial year), which shows exactly what the business owns. These may be buildings, cash, stocks or debts, i.e. amounts of money{{U}} (23) {{/U}}to the business by customers.
A balance sheet may change from one Year to the next if, for example, a company sells one of its facto
A. importance
B. force
C. emphasis
D. meaning

我来回答:

购买搜题卡查看答案
[会员特权] 开通VIP, 查看 全部题目答案
[会员特权] 享免全部广告特权
推荐91天
¥36.8
¥80元
31天
¥20.8
¥40元
365天
¥88.8
¥188元
请选择支付方式
  • 微信支付
  • 支付宝支付
点击支付即表示同意并接受了《购买须知》
立即支付 系统将自动为您注册账号
请使用微信扫码支付

订单号:

截图扫码使用小程序[完全免费查看答案]
请不要关闭本页面,支付完成后请点击【支付完成】按钮
  • 支付完成
  • 取消支付
恭喜您,购买搜题卡成功
重要提示:请拍照或截图保存账号密码!
我要搜题网官网:https://www.woyaosouti.com
我已记住账号密码