Who knows better than your customers where your operations can be improved Today, progressive firms increasingly rely on advisory councils to suggest improvements, recommend action, and offer feedback on programs and policies. In fact, many companies feel that this form of communication is vital to the continuous improvement of their business operations.
A council, among other things, improves communication and spurs improvement of operations. Remember that the secret to success is dialogue -- the .exchange of ideas and opinions. Focus on problems your customers have. Spell out your goals and objectives.
Each meeting should have a specific objective to accomplish. Determine the meeting’sfrequency. If you want to implement a strategic plan, an annual meeting may be enough. If you want to focus on operational issues, more meetings may be needed.A good council will have no more than 12 people, with half of the members from your company and half your customers.
A. Because they can influence business operations
B. because business improvements depend on communication with them
C. Because they are heavily relied on by prosperous companies
D. Because goals and objectives are set out by them
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