[填空题]If their marketing team (success) （　）, they will increase their profits by 20 percent.

[填空题]If their marketing team (success) （）, they will increase their profits by 20 percent.

[填空题]If their marketing team (success)（）, they will increase their profits by 20 percent.

[简答题]

The rough guide to marketing success used to be that you got what you paid for. No longer. While traditional "paid" media—such as television commercials and print advertisements—still play a major role, companies today can exploit many alternative forms of media. Consumers passionate about a product may create "earned" media by willingly promoting it to friends, and a company may leverage" owned" media by sending e-mail alerts about products and sales to customers registered with its Web site. The way consumers now approach the process of making purchase decisions means that marketing’s impact stems from a broad range of factors beyond conventional paid media.
Paid and owned media are controlled by marketers promoting their own products. For earned media, such marketers act as the initiator for users’ responses. But in some cases, one marketer’s owned media become another marketer’s paid media—for instanc

[填空题]If their marketing team (success)______, they will increase their profits by 20 percent.

[填空题]If their marketing team (success) ______, they will increase their profits by 20 percent.

[单项选择]From: James Appleton
To: Marketing Team Colleagues
Subject: Press Conference and Convention
Dear Fellow Colleagues:
I would like to remind you that I will be attending the upcoming company press conference followed by the Product Display Convention. In my previous e-mail, I stated that I would be present at the Product Display Convention in New York from December 2 to 15. I (147) the itinerary in that e-mail.
During the conference, I will be unable to be contacted; however I will check my e-mail periodically. I will leave my Focus Group notes and findings with Jemma Kline. She can be reached at extension 315. Should you need access to the notes or documents, please contact (148) .
Furthermore, if you encounter any problems requiring my immediate (149) , feel free to contact me at the hotel in New York as listed on my itinerary.
Good luck with the project!
James Appleton
A. include
B. included
C. including

[单项选择]It is commonly held among marketing experts that in a nonexpanding market a company’s best strategy is to go after a bigger share of the market and that the best way to do this is to run comparative advertisements that emphasize weaknesses in the products of rivals. In the stagnant market for food oil, soybean-oil and palm-oil producers did wage a two-year battle with comparative advertisements about the deleterious effect on health of each other’s products. These campaigns, however, had little effect on respective market shares; rather, they stopped many people from buying any edible oils at all.
The statements above most strongly support the conclusion that comparative advertisements
A. increase a company’s market share in all cases in which that company’s products are clearly superior to the products of rivals.
B. should not be used in a market that is expanding or likely to expand.
C. should under no circumstances be used as a retaliatory measure.
D. carry the risk of causing a contraction of the market at which they are aimed.
E. (E) yield no long-term gains unless consumers can easily verify the claims made.

[简答题]We are looking for a team to continue the success story of our exciting new section and are seeking highly-talented journalists (记者) in all departments, If you have proven ability and suitable experience and think you can reach the standards of excellence required by this top-quality production, please write to us.