[填空题] A
Market awareness of the MP3 has exploded and the retailer who specializes in MP3 is seeing growth like never before. Admittedly, some customers buy their first MP3 in the supermarket, but for advice, add-ons and particular services they turn to the specialist. There are a large number of MP3 retailers and I can’t help but feel the market only has room for four players. Undoubtedly, customer service is the factor that differentiates operators and I think this year we will probably see rationalization in the sector.
B
When I first started in the industry, MP3 were retailing at a thousand pounds and were as large as box files. Now, prices are constantly being driven down, because they are getting more compact and also there is intense competition between the MP3 providers. This will continue, and while retail dealers’ profits will be affected dramatically, MP3 providers will have to generate more revenues by offering more services to the MP3 user.

[填空题] A
Market awareness of the MP3 has exploded and the retailer who specializes in MP3 is seeing growth like never before. Admittedly, some customers buy their first MP3 in the supermarket, but for advice, add-ons and particular services they turn to the specialist. There are a large number of MP3 retailers and I can’t help but feel the market only has room for four players. Undoubtedly, customer service is the factor that differentiates operators and I think this year we will probably see rationalization in the sector.
B
When I first started in the industry, MP3 were retailing at a thousand pounds and were as large as box files. Now, prices are constantly being driven down, because they are getting more compact and also there is intense competition between the MP3 providers. This will continue, and while retail dealers’ profits will be affected dramatically, MP3 providers will have to generate more revenues by offering more services to the MP3 user.

[单项选择] Market research  

Market research has become more and more important in recent years. In some organisations, in fact, managers will not initiate any activity without market research to back. them up.
The first thing to be said about market research is that it is not an (21) to management decision-making. No form of market research, no matter how deep, complicated and detailed, can ever be seen as a substitute for creative decision-making by professional managers (22) its very best, all it can do is (23) some doubt and clarify the nature of the problem. It may even be seen as a tool which can improve the (24) of decisions but it is not in itself a decision-making mechanism.
Market research, in (25) with a number of other approaches in marketing, suffers from the frequent complaint that it is not really accurate. Market research results can never be completely accurate because t
A. option
B. alternative
C. end
D. opening

[单项选择]
Vodafone has reached an agreement to sell Apple’s popular iPhone in the UK.
The announcement follows news that network operator Orange had secured a similar agreement with Apple. The deals mark an end to the exclusive UK arrangement between O2 and the US technology firm, which has been in place since 2007.
Vodafone says users can register an interest online, with the handsets becoming available to customers from early 2010. Orange said its customers would be able to buy the phone" later this year" but did not specify a date or pricing.
Vodafone is one of the biggest mobile operators in the world with an estimated 300 million customers world wide, making it the second largest carrier after China Mobile. The agreement sees both Orange and Vodafone selling both the iPhone 3G and iPhone 3GS.
A spokesperson for Vodafone said the firm was" delighted" at securing an agreement with Apple and th
A. To sell iPhone in the US.
B. To sell MacBook in the UK.
C. iPhone is available exclusively to Vodafone in the UK.
D. To sell iPhone in the UK

[单项选择]A market participant has a view regarding the potential movement of a stock. He sells a customized over-the-counter put option on the stock when the stock is trading at $38. The put has an exercise price of $36 and the put seller receives $2.25 in premium. The price of the stock is $35 at expiration. The profit or loss for the put seller at expiration is: （　）
A. $1.25.
B. $1.00.
C. $1.25
D. $2.25.

[单项选择]
Inflation has just exploded. The real problem is that we have an underlying rate of inflation— an impetus of wages chasing prices—of maybe 9 percent that is heading towards 10 percent. There also have been tremendous shocks in energy, food and housing prices, making it worse.
By the end of the year, we will be in a situation where year in, year out, we can look forward to at least 10 percent inflation. And the question will be: How much worse will oil, food and housing prices make that
The situation has degenerated to the point that the only way to turn it around is to think of some very extreme changes in policy. A policy of gradualism, where you’re talking about a mild recession and another 1 to 2 million people unemployed, won’t make much difference. Postponing action just means that inflation presses further and is even more difficult to deal with.
You have to start with revenue and monetary restraint. All
A. energy crises
B. mounting wages
C. housing shortage
D. shrinking market