For the past two years in Silicon Valley, the centre of America’s technology industry, conference-goers have entertained themselves playing a guessing game: how many times will a speaker mention the phrase "long tail" It is usually a high number, thanks to the influence of the long-tail theory, which was first developed by Chris Anderson, the editor of Wired magazine, in an article in 2004. Though technologists and bloggers chuckle at how every business presentation now has to have its long-tail section, most are envious of Mr. Anderson, whose brainwave quickly became the most fashionable business idea around.
Whether a blockbuster film, a bestselling novel, or a chart-topping rap song, popular culture idolises the hit. Companies devote themselves to creating them because the cost of distribution and the limits of shelf space in physical shops mean that profitability depends on a high volume of sales. But around the beginning of this century a group of int
A. it is usually a high number that speakers mentioned the phrase "long tail".
B. the enormous influence of the long-tail theory.
C. conference-goers liked to entertain themselves playing the game.
D. Chris Anderson was the first who developed "long tail".
FOR the past two years in Silicon Valley, the centre of America’s technology industry, conference-goers have entertained themselves playing a guessing game: how many times will a speaker mention the phrase "long tail" It is usually a high number, thanks to the influence of the long tail theory, which was first developed by Chris Anderson, the editor of Wired magazine, in an article in 2004. Though technologists and bloggers chuckle at how every business presentation now has to have its long-tail section, most are envious of Mr Anderson, whose brainwave quickly became the most fashionable business idea around.
Whether a blockbuster film, a bestselling novel, or a chart-topping rap song, popular culture idolizes the hit. Companies devote themselves to creating them because the cost of distribution and the limits of shelf space in physical shops mean that profitability depends on a high volume of sales. But around the beginning of this century a grou
A. America’s technology industry prefers conferences
B. "long tail" is a new concept of business
C. technologists mention "long tail" in every speech
D. long-tail section began to form in 2004
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