[单项选择]

Medical Journals

Medical journals are publications that report medical information to physicians and other health professionals.
In the past, these journals were available only in print. With the development of electronic publishing, many medical journals now have Web sites on the Internet, and some journals publish only online. A few medical journals, like the Journal of the American Medical Association, are considered general medical journals because they cover many fields of medicine. Most medical journals are specialty journals that focus on a particular area of medicine.
Medical journals publish many types of articles. Research articles report the results of research studies on a range of topics varying from the basic mechanisms of diseases to clinical trials that compare outcomes of different treatments. Review articles summarize and analyze the information available on a specific topic based on a carefu
A. a research article
B. a review article
C. a case report
D. an editorial

[单项选择]

Medical journals are publications that report medical information to physicians and other health professionals.
In the past, these journals were available only in print. With the development of electronic publishing, many medical journals now have Web sites on the Internet, and some journals publish only online. A few medical journals, like the Journal of the American Medical Association, are considered general medical journals because they cover many fields of medicine. Most medical journals are specialty journals that focus on a particular area of medicine.
Medical journals publish many types of articles. Research articles report the results of research studies on a range of topics varying from the basic mechanisms of diseases to clinical trials that compare outcomes of different treatments. Review articles summarize and analyze the information available on a specific topic based on a carefu
A. the general public
B. health professionals
C. medical critics
D. news reporters

[单项选择]
Medical journals are publications that report medical information to physicians and other health professionals.
In the past, these journals were available only in print. With the development of electronic publishing, many medical journals now have Web sites on the Internet, and some journals publish only online. A few medical journals, like the Journal of the American Medical Association, are considered general medical journals because they cover many fields of medicine. Most medical journals are specialty journals that focus on a particular area of medicine.
Medical journals publish many types of articles. Research articles report the results of research studies on a range of topics varying from the basic mechanisms of diseases to clinical trials that compare outcomes of different treatments. Review articles summarize and analyze the information available on a specific topic based on a careful search of the med
A. any medical event
B. articles published in the same issue
C. articles published in that journal
D. medical development

[单项选择]What is special about open-access journals
A. A higher frequency of citation.
B. A collection of valuable data.
C. Hard-won prominence.
D. Established reputation.

[填空题]
Public relations is a broad set of planned communications about the company, including publicity releases, designed to promote goodwill and a favorable image.
(46) Since public relations involves communications with stockholders, financial analysts, government officials, and other noncustomer groups, it is usually placed outside themarketing department, perhaps as a staff department or outside consulting firm reporting to tip management. This organizational placement can be a limitation because the public relations department or consultant will likely not be in tune with marketing efforts. (47) Although the basic purpose of public relations is to provide positive influence on the public image, this influence generally may be less than that provided by the other components of the public image mix.
(48) Publicity on the other hand should not be divorced from the marketing department, as

[填空题]

Public Relations

Public relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.
(46) Since public relations involves communications with stockholders, financial analysts,government officials,and other noncustomer groups,it is usually placed outside the marketing department, perhaps as a staff department or outside consulting firm reporting to tip management. This organizational placement can be a limitation because the public relations department or consultant will likely not be in tune with marketing efforts. (47) Although the basic purpose of public relations is to provide positive influence on the public image,this influence generally may be less than that provided by the other components of the public image mix.
(48) Publicity on the other hand should not be divorced from the marketing departme