更多"A
All too often, many firms pr"的相关试题:
[单项选择]A
All too often, many firms proceed into an alliance relationship without sufficiently planning and/or negotiating the key parameters of the relationship. Defining the legal framework of the alliance is only the beginning of the kind of comprehensive planning that is needed to ensure a workable relationship. Successful alliance planning goes beyond the partners’’ initial agreement on the choice of alliance vehicle (e.g. cross-licensing, technology development pact, joint venture, equity sharing).
B
Successful alliance planning not only includes the usual details of plant location, cost sharing, market share gains and other economic criteria, but also the approaches that facilitate creating new knowledge and other technological synergies. Senior management needs to communicate the alliance’’s shared goals with all key middle managers and technical staff to discuss ways to develop a win-win relationship. Senior management also needs to convey the message that close cooperati
[单项选择]PROBLEMS FACING POTENTIAL EXPORTERS
Many firms fail because when they begin exporting they have not researched the target markets or developed an international marketing plan. To be successful, a firm must clearly define goals, objectives and potential problems. Secondly, it must develop a definitive plan to accomplish its objective, regardless of the problems involved. Unless the firm is fortunate enough to possess a staff with considerable expertise, it may not be able to take this crucial first step without qualified outside guidance.
Often top management is not committed enough to overcome the initial difficulties and financial requirements of exporting. It can often take more time and effort to establish a firm in a foreign market than in the domestic one. Although the early delays and costs involved in exporting may seem difficult to justify when compared to established domestic trade, the exporter should take a more objective view of this process and careful
A. get professional advice.
B. study international marketing.
C. identify the most profitable markets.
D. have different objectives to other exporters.
[填空题]
Not too many years
ago my mother jogged in the alley behind our house because she was embarrassed
to see jogging
in public.
- A. Not too many
- B. ago
- C. to see
- D. in public
[填空题] EFFECTIVE TIME MANAGEMENT
All too often, work seems like to take over a disproportionate part of our lives,
with the result that we are not able to see our friends or families as often as
41 we would like and we have little time for relaxation. Although one of the
42 consequences of poor time management for many of us is that it tips over our
43 lives out of balance so that we don’t pay enough attention to the things that
44 are really important to achieve them. But the paradox is that when work
45 dominates on the horizon to such an overwhelming extent, we are probably
46 being neither as efficient nor as effective at work as we could be with a
47 better organised lifestyle. If we constantly feel under the pressure and are
48 always rushing to meet deadlines, we should take up a look at the way we
49 are organising our work. We all have limits on the amount of time and within
50 which we can do a good job; it’s more impor
