[简答题]WHAT IS THE RESPONSIBILITY OF MARKETING DEPARTMENT · BRAND DEVELOPMENT · DECISIONS ABOUT PRODUCT PRICING · PUBLIC AWARENESS OF COMPANY VALUES B. WHAT ARE THE DIFFERENCES BETWEEN COMMON STOCK AND PREFERRED STOCK · COMMON STOCKHOLDERS ARE THE VOTING OWNERS OF A CORPORATION. · COMMON STOCK DOES NOT GUARANTEE THE OWNER A SPECIFIC RATE OF RETURN. · PREFERRED STOCK USUALLY GETS PREFERENCE IN THE DISTRIBUTION OF THE COMPANY’S EARNINGS C. WHAT IS IMPORTANT WHEN DEALING WITH COMPETITION · PRICING POLICIES · ATTRACTIVE PACKAGING · ADVERTISING STRATEGIES

[单项选择]Where is the Marketing Department now
A. on the fifth floor
B. on the top floor
C. on the second floor

[填空题]
What is the true purpose of public relations and how can it really help impact the growth of your small business In order for the media to succeed, they need information that is both useful and entertaining for their readers. This is where you, the business owner or marketing executive, come in.
Most small business owners think that public relations is too time-consuming of an effort. (8) It is just a matter of prioritizing your goals and leveraging the resources that you do have to take advantage of what is an invaluable marketing tactic. Here are a few tips to get you started in the right direction:
1. Create several creative story pitches. The way to get into the hearts and minds of the media is through a great story pitch. (9) Not only that, but editors may classify you as that annoying self-promoter that won’t stop pitching their product line, and then refer y

[单项选择]

To: Staff of the Marketing Department
From: Colleen Dane, Director of Marketing
Date: November 6th
This memo is to inform all marketing staff that there will be a mandatory meeting on Tuesday, November 14th at 2:00 p.m.
The meeting will be conducted via a video-conference with our company headquarters in Seattle. Form the head office, Joe Lamond, our company vice president, will give us feedback and ask questions regarding our proposals for the new advertising strategy.
What do we, the marketing team, want to accomplish in this meeting The goal is simple: We hope to elicit the vice president’s consent for our print media campaign on the new Spring Shoe. Once we receive his approval, we can go ahead and offer our proposal to the advertising firm. If any staff member cannot attend this meeting, that employee is obliged to submit, in writing, a reason for their absence.
Colleen Dane
Director of Marketing
To: Colle
A. The nomination for a new department head
B. Permission to begin a print advertising plan
C. An agreement on the content of a TV commercial
D. Funding approval for the production of a new item

[单项选择]What department does the speaker work for
A. Personnel
B. Administration
C. Information Technology
D. Marketing

[单项选择]What time does the department store close
A. At six.
B. At nine.
C. At sever.

[单项选择]What department does Rena most likely work in
A. Secretarial
B. Sales
C. Research
D. Accounting

[填空题]What is the responsibility of the secretary if he or she is employed The secretary will be responsible for ______ and administrative management.

[多项选择]WHAT ARE THE RESPONSIBILITIES OF THE PR DEPARTMENT
· RESEARCH INTO THE PUBLIC’S NEEDS
· COMMUNICATION WITH THE PRESS
· DEVELOPMENT OF THE COMPANY’S REPUTATION
B. WHAT IS IMPORTANT WHEN RECRUITING STAFF
· PAST WORKING EXPERIENCES
· QUALIFICATIONS
· EDUCATIONAL BACKGROUND
C. WHAT ARE THE RESPONSIBILITIES FOR THE EXPORT MANAGER
· CONCERNED WITH THE PRODUCTION OF GOODS FOR EXPORT
· RESPONSIBLE FOR DEALING WITH CUSTOMERS SALESMEN AGENTS AND DISTR IBUTORS

[填空题]What is the responsibility of the writer in the P & G Products Company after 1993 He has been responsible for ______ in the administration of sales.