[填空题]Loyalty is one of the problems that confront many companies nowadays.

[单项选择]Problems Potential Exporters Are Facing
Many firms fail to succeed, because when they begin exporting they have not researched the target markets or developed an international marketing plum. To be successful, a firm must clearly define its goals, objectives and potential problems. Secondly, it must develop a definitive plan to accomplish its objectives, regardless of the problems involved. Unless the firm is fortunate enough to possess a staff with considerable expertise. It may not be able to take this crucial first step without qualified outside guidance.
Often top management is not committed enough to overcome the initial difficulties and financial requirements of exporting. It can often take more time and effort to establish a firm in a foreign market than in the domestic one. Although the early delays and costs involved in exporting may seem difficult to justify when compared to established domestic trade, the exporter should take a more objective view of thi
A. get professional advice.
B. study international marketing.
C. identify the most profitable markets.
D. have different objectives to other exporters.

[单项选择] Alcoholism creates many severe physical problems. More than three drinks a day over a few weeks causes destructive changes in the liver. About 15 percent of heavy drinkers develop cirrhosis, which can be fatal. Changes in the brain and nervous system result in hostile behavior, loss of mental sharpness, and poor judgment. One third of the babies born to mothers who drink heavily, especially during the first trimester, have birth defects or retardation. This condition is called "fetal alcohol syndrome". Some drugs, such as tranquilizers, when taken with alcohol can result in death. It has long been thought that alcoholism resulted from a combination of psychological and social factors. Current scientific research suggests that a tendency to abuse alcohol runs in families and that an inherited chemical defect also plays a role. In April 1990 researchers discovered a rare gene, possibly one of several, that may increase susceptibility to alcoholism, suggesting that alcoholis
A. once you become an alcoholic you can never quit drinking
B. you can easily abstain from drinking once you make up your mind
C. to abstain from drinking, one needs not only medical treatment but also personal determination
D. a brief stay in the hospital can help one quit drinking