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Think out-of-the-box
British physician, author, inventor, and consultant Edward de Bono has had a major impact on the way we think and particularly in the field of creativity. He coined the phrase "lateral thinking" (水平思考) which involves approaching problems from diverse, unexpected angles and from different perspectives. Dr. de Bono meant to differentiate lateral thinking—in which you push the mind to make sudden turns- from vertical thinking, which is logical and sequential thinking.
Lateral thinking can be learned, and Dr. de Bono has created several techniques to help you apply lateral thinking to problem solving and idea generation. Some of these are the following: think of as many different alternatives for solving a problem as you possibly can; challenge any assumptions you may have about your problem; and insert random elements which will encourage you to look at the problem from a different and unexpected perspective.
Challenge y
A. The definition of creativity.
B. The achievements of Edward de Bono.
C. The introduction of the lateral thinking theory.
D. The difference between lateral thinking and vertical thinkin