Advertising is a form of selling. For thousands of years there have been individuals who have tried to (1) others to buy the food they have produced or the goods they have made or the services they can (2) .
But in the 19th century the mass production of goods (3) the Industrial Revolution made person-to-person selling inefficient. The mass distribution of goods that (4) the development of the highway made person-to-person selling (5) slow and expensive. At the same time, mass communication, first newspapers and magazines, (6) radio and television, made mass selling through (7) possible.
The objective of any advertisement is to convince people that it is in their best (8) to take the action the advertiser is recommending. The action (9) be to purchase a product, use a service, vote for a political candidate, or (10) to join the Army.
Advertising as a (11) developed first
A. amount
B. extent
C. possibility
D. utility
Advertising is a form of selling. For
thousands of years there have been individuals who have tried to (56)
others to buy the food they have produced or the goods they have made
or the services they can (57) . But in the 19th century the mass production of goods (58) the Industrial Revolution made person-to-person selling inefficient. The mass distribution of goods that (59) the development of the railway and highway made person-to-person selling too slow and expensive. At the same time, mass communication, first newspapers and magazines, then radio and television, made mass selling through (60) possible. The objective of any advertisement is to convince people that it is in their best (61) to take the action the advertiser is recommending. The action (62) be to purchase a product, us A. request B. oblige C. affect D. persuade [填空题]Advertising is a form of selling. For thousands of years there have been individuals who have tried to{{U}} (36) {{/U}}others to buy the food they have produced or the goods they have made or the services they can{{U}} (37) {{/U}}.
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The objective of any advertisement is to convince people that it is in their best gains to take the action the advertiser is{{U}} (42) {{/U}}. The action may be to purchase a product, use a service, vote for a political{{U}} (43) {{/U}}, or even to join the Army.
{{U}} (44) {{/U}}. In 1980 advertising exp
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