| Managers cannot always wait for
information to arrive in bits and pieces from the marketing intelligence system.
They often require formal studies of specific situations. For example, Toshiba
wants to know how many and what kinds of people or companies will buy its new
superfast laptop computer. Or Burnt College in Lake Forest, Illinois, needs to
know what percentage of its target market has heard of Burnt, how they heard,
what they know, and how they feel about Barat. In such situations, the marketing
intelligence system will not provide the detailed information needed. Managers
will need marketing research. We define marketing research as the systematic design, collection, analysis, and reporting of data and findings relevant to a specific marketing situation facing an organization. Every marketer needs research. Marketing researchers engag A. pieces of information B. formal studies of certain cases C. some special situations D. the marketing intelligence system [单项选择]Conversation TwoHow long did the man wait before his call was answered
A. Twenty minutes. B. Twelve minutes . C. Twenty-four minutes . [单项选择]Conversation TwoHow long did the man wait before his call was answered
A. Twenty minutes. B. Twelve minutes . C. Twenty-four minutes . [单项选择]
A. 22 minutes. B. 32 minutes. C. 12 minutes. D. 2 minutes. [单项选择]Why does the man wait for a long time
A. Because there are fewer workers on duty. B. Because the man comes late. C. Because the bank opens late. [单项选择]I can't wait （）Jack calls
A. until B. when C. as D. since [单项选择]Alter an accident you wait for the police because ______.
A. it is against the law to drive off B. they have to examine your papers C. somebody may give them a false account of the car D. they have to note the position of your car [单项选择]
We had better wait for your girlfriend Juliet, didn’t we （） A. don’t B. hadn’t C. won’t D. shan’t [单项选择]After seemed an endless wait，ir was his turn to go into the doctor’s office.
A. this B. that C. which D. what [单项选择] In this factory, suggestions often have to wait for months before they are fully ___.
A. admitted B. acknowledged C. absorbed D. considered [单项选择]In this factory, suggestions often have to wait fur months before they are fully （ ）.
A. admitted B. acknowledged C. absorbed D. considered [填空题]For an exam, the crammer always choose to wait until ______.
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