| Once upon a time, innovation at Procter
& Gamble flowed one way: from the United States outward. While the large
Cincinnati-based corporation was no stranger to foreign markets, it usually sold
them products that were already familiar to most Americans. Many Japanese
families, for instance, swaddle their babies in Pampers diapers, and lots of
Venezuelans brush their teeth with Crest. And of course (company executive
assumed) American at home wanted these same familiar, red-white and blue brands.
We might buy foreign-made cars, or chocolates, or cameras but household cleaners
and detergents Recently, however, P&G broke with this long-standing tradition. Ariel, a P&G laundry detergent, was born overseas, and is a familiar sight on store shelves in Europe and Latin America. Now bilingual packages of Ariel Ultra, a super-concentrated cleaner, are appearing A. The brands of Pampers, Crest, Ariel, and Cinch reflect the traditional one-way flow of Procter & Gamble. B. In spite of market changes, Procter & Gamble still sticks to its long-standing tradition of one-way flow innovation. C. Procter & Gamble has to change its one-way flow tradition because of the increased number of its foreign managers. D. Today one may meet more foreign faces in Procter & Gamble than years ago. [单项选择]
Once upon a time, in a solar system there were two planets. Their names were Yee and Lan, and they loved each other very much. But they were a little sad, because it was so long between times that they got to be near each other. Most of the time they had to gaze from afar. 我来回答: 提交
|
