Text 4
One of the most authoritative speaking to us today is, of course, the voice of the advertisers. Its strident clamor dominates our lives. It shouts at us from the television screen and the radio loudspeakers; waves to us from every page of the newspaper; plucks at our sleeves on the escalator; signals to us from the roadside billboards ’all day and flashes messages to us in coloured lights all night. It has forced on us a whole new conception of the successful man as a man no less than 20% of whose mail consists of announcements of giant carpet sales.
Advertising. has been among England’s biggest growth industries since the war, in terms of the ratio of money earnings to demonstrable achievement. Why all this fantastic expenditure
Perhaps the answer is that advertising saves the manufacturers from having to think about the customer. At the stage of designing and developing a product, there is quite enough to think about without wor
A. have a sufficiently attractive design
B. offer good value for money
C. fulfill the manufacturer's claims
D. satisfy their personal needs
Text 4
One of the most authoritative speaking to us today is, of course, the voice of the advertisers. Its strident clamor dominates our lives. It shouts at us from the television screen and the radio loudspeakers; waves to us from every page of the newspaper; plucks at our sleeves on the escalator; signals to us from the roadside billboards ’all day and flashes messages to us in coloured lights all night. It has forced on us a whole new conception of the successful man as a man no less than 20% of whose mail consists of announcements of giant carpet sales.
Advertising. has been among England’s biggest growth industries since the war, in terms of the ratio of money earnings to demonstrable achievement. Why all this fantastic expenditure
Perhaps the answer is that advertising saves the manufacturers from having to think about the customer. At the stage of designing and developing a product, there is quite enough to think about without wor
A. it makes their advertisements more convincing
B. it makes their advertisements more conspicuous
C. the majority of TV doctors are dressed up in white coats
D. it makes the actors take the job seriously
Passage 4
One of the most authoritative voices speaking to us today is the voice of the advertisers. Its strident clamour dominates our lives. It shouts at us from the television screen and the radio loudspeakers; waves to us from every page of the newspaper; plucks at our sleeves on the escalator; signals to us from the successful man as a man no less than 20% of whose mall consists of announcements of giant carpet sales.
Advertising has been among England’s biggest growth industries since the war, in terms of the ratio of money earnings to demonstrable achievement. Why all this fantastic expenditure
Perhaps the answer is that advertising saves the manufacturers from having to think about the customer. At the stage of designing and developing a product, there is quite enough to think about without worrying over whether anybody will want to buy it. The designer is busy enough without adding customer——appeal to all his other problem
A. interferes with the privacy of our home life
B. influences our image of the kind of person we ought to be like
C. continually forces us into buying things we don't want
D. distracts us wherever we go
Text 3
AIDS is one of the most fatal and rampant diseases that deprives of hundreds of thousands of lives each year all over the world, and the condition in African countries is much worse for lack of medicine, education as well as preventive measures. Scientists and researchers have never ceased their efforts to halt the wide spreading tendency of this infecting disease, unfortunately, till now, they have not invented any effective vaccine. Last week, an experimental AIDS vaccine tested in Thailand on some 2,500 drug users failed to protect them from becoming infected with HIV, declared VaxGen Inc., the vaccine’s developer. The pool results were widely expected since VaxGen Inc. had said earlier that its vaccine did not work in a larger North American study.
Most AIDS researchers agree that vaccines will be the only effective way to control a virus that has killed 28 million people and infected 42 million more worldwide.
Two dozen other vacci
A. 2546
B. 12000
C. 2500
D. 211
Text 1
No one really likes help. It is a great deal more satisfactory to be given the opportunity to earn one’ s daily bread; and if, by doing so, one can create a continuing means of livelihood, more jobs, and better living conditions for one’ s community, that is more satisfactory still. It is on this premise that the World Food Program bases most of its operations.
But how can a man born of unemployed, undernourished parents, in, the depths of poverty that spreads the solidarity towns near Latin American cities, or displaced people’s camps in Africa and Asia, begin to make some improvement Someone must help someone who under stands that both food and employment are fundamental to his need.
Most thinking people must have remarked at some time or other that it doesn’ t make sense for half the population of the world to be in need of better food while governments and farmers elsewhere are worried by surpluses. For a number of
A. develop types of fruit trees that will resist disease
B. extend the area of land fit for cultivation
C. remove or flatten out the tops of hills
D. provide food for farm animals
我来回答: