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Misers everywhere: that Mediterranean cruise could be within reach at last. There’ll be no free ride to the port, and no free food or entertainment on board. The cabin will measure 30 meters square and housekeeping will be extra. But the fiberglass suite is easy to clean, and costs as little as £29 a night.
Earlier this year, serial entrepreneur Stelios Haji-Ioannou, the man who gave Europe its first budget airline, cashed in £14 million of his easyJet shares to fund what he calls a "little shopping spree." Boldly expanding his no-frills model into new markets, Stelios (he insists on first-name in formality) plans to open the first easyHotel in London this year with prices from £ 5 a night, an easy Bus fleet and easy Cruise, ready to sail next summer. Also on the list: easy Pizzas and easy Tele com, a mobile-phone service.
Can he make it work The soaring success of easyJet and its rivals was Europe’s great business story
A. it is all about transportation.
B. it provides no first-class service.
C. it lowers the amount of expenditure.
D. it has many chain stores.
Text 2 Misers everywhere: that Mediterranean cruise could be within reach at last. There’ll be no free ride to the port, and no free food or entertainment on board. The cabin will measure 30 meters square and housekeeping will be extra. But the fiberglass suite is easy to clean, and costs as little as £29 a night. Earlier this year, serial entrepreneur Stelios Haji-Ioannou, the man who gave Europe its first budget airline, cashed in £14 million of his easyJet shares to fund what he calls a "little shopping spree." Boldly expanding his no-frills model into new markets, Stelios (he insists on first-name in formality) plans to open the first easyHotel in London this year with prices from £ 5 a night, an easy Bus fleet and easy Cruise, ready to sail next summer. Also on the list: easy Pizzas and easy Tele com, a mobile-phone service. Can he make it work The soaring success of easyJet and its rivals was Europe’s great business story of the late 1990s, and
A. he/she will become a cheapskate.
B. it will cost him/her more money.
C. it will become more economical.
D. there will be no free services.
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