[单项选择]

Last November, engineers in the healthcare division of GE unveiled something called the "Light- Speed VCT", a scanner that can create a startlingly good three-dimensional image of a beating heart. This spring Staples, an American office-supplies retailer, will stock its shelves with a gadget called a "wordlock", a padlock that uses words instead of numbers. The connection In each case, the firm’s customers have played a big part in designing the product.
How does innovation happen The familiar story involves scientist in academic institutes and R&D labs. But lately, corporate practice has begun to challenge this old-fashioned notion. Open-source software development is already well-known. Less so is the fact that Bell, an American bicycle-helmet maker, has collected hundreds of ideas for new products from its customers, and is putting several of them into production. Not only is the customer king: now he is market-research head, R&D chief
A. benefit from customer innovation.
B. challenge academic institutes and R&D labs.
C. are pioneers in adopting customer innovation.
D. are predominant in new products research.

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