The traditional distinction between products that satisfy needs and those that satisfy wants is no longer adequate to describe classes of products. In today’s prosperous societies the distinction has become obscure because so many wants have been turned into needs. A writer, for instance, can work with paper and pencils. These are legitimate needs for the task. But the work can be done more quickly and efficiently with a word processor. Thus a computer is soon viewed as a need rather than a want.
In the field of marketing, consumer goods are classed according to the way in which they are purchased. The two main categories are convenience goods and shopping goods. Two lesser types are specialty goods and unsought goods. It must be emphasized that all of these types are based on the way shoppers think about products, not on the nature of the products themselves. What is regarded as a convenience item in France (wine, for example) may be a specialty good in the United
A. it is used at home to do paper work.
B. it is used by a writer to type a novel.
C. it becomes the only means to an end.
D. a writer does not want to use it.
To the professional linguist, there is no superiority of any language. Therefore, it is well-accepted in the field of linguistics that there exist no higher or lower grades among languages.
People once thought of the languages of backward groups as undeveloped forms of speech, consisting largely of rough and simple sounds. It is possible that language in general began as a series of simple sounds. But it is a fact established by the study of "backward" languages that no spoken tongue answers that description. Most languages of "backward" groups are extremely complex pieces of tool for the transfer of ideas. They "fall behind" the western languages not in their sound pattern or grammatical structures but only in their vocabularies. The sound pattern or grammatical structures usually are fully adequate for all language needs. The vocabulary reflects the objects and activities known to their speakers.
There are two things to be noted. Fi
A. their languages were difficult to understand
B. the history of their languages was not long
C. the sounds of their languages were very easy to understand
D. their languages mainly contained rough and simple sounds
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