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The first great cliche of the Internet was, "Information wants to be free." The notion was that no one should have to pay for "content" words and pictures and stuff like that and, in the friction-free world of cyberspace, no one would have to.
The reigning notion today is that the laws of economics are not, after all, suspended in cyberspace like the laws of gravity in outer space. Content needs to be paid for on the Web just as in any other medium. And it probably has to be paid for the same way most other things are paid for. by the people who use it. We tried charging the customers at Slate. It didn’t work. Future experiments may be more successful. But meanwhile, let’s look again at this notion that in every medium except the Internet, people pay for the content they consume. It’s not really true.
TV is the most obvious case. A few weeks ago a producer from "Nightline" contacted Slate while
A. they earned enough money to keep the business going.
B. consumers take the trouble to read the ad in the magazine.
C. consumers read the main content of these magazines.
D. consumers understand the policy of the magazine business.
Health care is an extraordinarily obsolete system. A professor of emergency medicine at major university sent me a really heartbreaking (1) lie said that physicians have to start from the (2) beginning with every patient. There is no history, no time to (3) -- they know nothing about the (4)
We have inferior medical service (5) the computer technology that could change it is not being used. The difficulties of just (6) patient records -- apart from analyzing them (7) -- are unnecessary and hinder us from providing (8) service.
We have the opportunity to do some wholesale rethinking of (9) we provide health care and turn it into not only medical service, but preventive maintenance that (10) the patient in decision- making. We can begin through pilot and demonstration projects in hospitals, by doctors, and (11) by private doctor participation. Physicians can show patients the (12) A. doctor
B. patient
C. physician
D. nurse
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