热门试题:
[单项选择]党员除了享有表决权、选举权和被选举权以外，还有权要求（）或撤换不称职的干部。
A. 罢免
B. 开除
C. 辞退
D. 处分
[单项选择]自（）年起，将代偿政策范围扩大至覆盖全区所有全日制普通高等学校应届毕业生。
A. 2008
B. 2009
C. 2010
D. 2011
[单选题]高处作业的人员应（）体检一次。
A.每年
B.半年
C.一年半
D.每两年
E.略
F.略
[单项选择]下面函数的运行结果是( )。
#include ＜iostream＞
using namespace std；
class A
public：
A（ ）
int Min(int a，int b)return a＜b a：b；
int Min(int a，int b，int c)
if(a＜b)return a＜c a：c；
else return b＜c b：c；
～A（ ）
；
void main（ ）
A a；
cout＜＜a．Min(1，2，3)＜＜a．Min(2，0)；
A. 10
B. 12
C. 30
D. 32
[多项选择]下列作者和著作属于汉代的有（）
A. 韦昭《国语注》
B. 王先谦《荀子集释》
C. 杨雄《方言》
D. 王逸《楚辞章句》
E. 贾公彦《仪礼疏》
F. 赵歧《孟子章句》
[多选题] 配电网的安全技术要求包括（ ）。
A.保证持续配电
B.及时发现网络非正常运行情况
C.迅速隔离故障、最大限度缩小停电范围
D.保证供电质量。
[简答题]《行规》对在进入岔线、段管线、货物线的道岔大门）、防溜脱轨器和装卸地点前有何规定？《行规》第55条）
[单项选择]《特种设备安全监察条例》规定，以下哪些单位应当接受特种设备安全监督管理部门的安全监察？（）
A. 特种设备生产单位
B. 特种设备使用单位
C. 特种设备检验检测机构
D. 以上都是
[单选题]电缆隧道、偏僻山区、夜间、事故或恶劣天气等巡视工作，应至少（）人一组进行。
A.两人
B.三人
C.四人
D.五人
[判断题]证券经纪人是证券从业人员，在开展相关业务前应当取得证券从业资格，并进行执业注册。()
A.正确
B.错误
[判断题] 欧元最细小的微缩文字在防伪全息图里。（ ）
A.正确
B.错误
[简答题]Inside the Mind of the
Consumer
Could brain-scanning technology provide
an accurate way to assess the appeal of new products and the effectiveness of
advertising
A Marketing people are no longer prepared to
take your word for it that you favour one product over another. They want to
scan your brain to see which one you really prefer. Using the tools of
neuroscientists, such as electroencephalogram (EEG) mapping and functional
magnetic-resonance imaging (fMRI), they are trying to learn more about the
mental processes behind purchasing decisions. The resulting fusion of
neuroscience and marketing is, inevitably, being called
’neuromarketing’.
B The first person to apply
brain-imaging technology in this way was Gerry Zaltman of Harvard University, in
the late 1990s. The idea remained in obscurity until 2001, when BrightHouse, a
marketing consultancy based in Atlanta, Georgia, set up a dedicated
neuromarketing arm, BrightHouse Neurostrategies Group. (BrightHouse lists
Coca-Cola, Delta Airlines and Home Depot among its clients.) But the company’s
name may itself simply be an example of clever marketing. BrightHouse does not
scan people while showing them specific products or campaign ideas, but bases
its work on the results of more general fMRI-based research into consumer
preferences and decision-making carried out at Emory University in
Atlanta.
C Can brain scanning really be applied to
marketing The basic principle is not that different from focus groups and other
traditional forms of market research. A volunteer lies in an fMRI machine and is
shown images or video clips. In place of an interview or questionnaire, the
subject’s response is evaluated by monitoring brain activity. fMRI provides
real-time images of brain activity, in which different areas ’light up’
depending on the level of blood flow. This provides clues to the subject’s
subconscious thought patterns. Neuroscientists know, for example, that the sense
of self is associated with an area of the brain known as the medial prefrontal
cortex. A flow of blood to that area while the subject is looking at a
particular logo suggests that he or she identifies with that brand.
D At first, it seemed that only companies in Europe were prepared
to admit that they used neuromarketing. Two carmakers, DaimlerChrysler in
Germany and Ford’s European arm, ran pilot studies in 2003. But more recently,
American companies have become more open about their use of neuromarketing.
Lieberman Research Worldwide, a marketing firm based in Los Angeles, is
collaborating with the California Institute of Technology (Caltech) to enable
movie studios to market-test film trailers. More controversially, the New York
Times recently reported that a political consultancy, FKF Research, has been
studying the effectiveness of campaign commercials using neuromarketing
techniques.
E Whether all this is any more than a
modern-day version of phrenology, the Victorian obsession with linking lumps and
bumps in the skull to personality traits, is unclear. There have been no
large-scale studies, so scans of a handful of subjects may not be a reliable
guide to consumer behaviour in general. Of course, focus groups and surveys are
flawed too: strong personalities can steer the outcomes of focus groups, and
people do not always tell opinion pollsters the truth. And even honest people
cannot always explain their preferences.
F That is
perhaps where neuromarketing has the most potential. Most people say they prefer
the taste of Coke to Pepsi, but cannot say why. An unpublished study carried out
last summer at the Baylor College of Medicine in Houston, Texas, found that most
subjects preferred Pepsi in a blind tasting—fMRI scanning showed that drinking
Pepsi lit up a region called the ventral putamen, which is one of the brain’s
’reward centres’, far more brightly than Coke. But when told which drink was
which, most subjects said they preferred Coke, which suggests that its stronger
brand outweighs Pepsi’s more pleasant taste.
G ’People
form many unconscious attitudes that are obviously beyond traditional methods
that utilise introspection,’ says Steven Quartz, a neuroscientist at Caltech who
is collaborating with Lieberman Research. With over $100 billion spent each year
on marketing in America alone, any firm that can more accurately analyse how
customers respond to products, brands and advertising could make a
fortune.
H Consumer advocates are wary. Gary Ruskin of
Commercial Alert, a lobby group, thinks existing marketing techniques are
powerful enough. ’Already, marketing is deeply implicated in many serious
pathologies,’ he says. ’That is especially true of children, who are suffering
from an epidemic of marketing-related diseases, including obesity and type-2
diabetes. Neuromarketing is a tool to amplify these trends.’ Dr. Quartz counters
that neuromarketing techniques could equally be used for benign purposes. ’There
are ways to utilise these technologies to create more responsible advertising,’
he says. Brain-scanning could, for example, be used to determine when people are
capable of making free choices, to ensure that advertising falls within those
bounds.
I Another worry is that brain-scanning is an
invasion of privacy and that information will be compiled on the preferences of
specific individuals. But neuromarketing studies rely on small numbers of
volunteer subjects, so that seems implausible. Critics also object to the use of
medical equipment for frivolous rather than medical purposes. But as Tim Ambler,
a neuromarketing researcher at the London Business School says: ’A tool is a
tool, and if the owner of the tool gets a decent rent for hiring it out, then
that subsidises the cost of the equipment, and everybody wins.’ Perhaps more
brain-scanning will someday explain why some people like the idea of
neuromarketing, but others do not.
—Economistthe description of the procedure and mechanism of neuromarketing
[判断题]《职业病防治法》规定劳动者享有要求用人单位提供符合防治职业病要求的职业病防护设施和个人使用的职业病防护用品,改善工作条件的权利。
A.正确
B.错误
[判断题]车站可办理列车进路和调车进路两种。
A.正确
B.错误
[不定项选择题]男童，3岁。15天前外出游玩，与1个发热出疹小孩一起玩耍。五天前出现发热、咳嗽、流涕，4天前出现眼泪增多、畏光，两天前皮肤出现不规则的红色斑丘疹，初步诊断为麻疹。
该患儿所患麻疹的传播途径是（ ）。
A.经空气传播
B.经水传播
C.虫媒传播
D.经土壤传播
E.医源性传播
[单项选择]旋转阀步进应答感应开关的作用是（）。
A. 确认旋转阀到达伸出位置
B. 确认液压缸到达伸出位置
C. 确认旋转阀棘轮旋转到达预定位置
D. 棘轮旋转到达预定位置后发出旋转阀步进信号
[判断题]起重机在作业中出现异常时，应采取措施放下吊件，停止运转后进行检修，不得在运转中进行调整或检修。（ ）
A.正确
B.错误
[单项选择]监察机关根据检查、调查结果，如有违反行政纪律，依法应当给予（）处分的，可以作出监察决定或者提出监察建议。
A. 批评教育、警告、记过、降职、撤职、开除
B. 警告、记过、记大过、降职、免职、开除
C. 警告、记过、记大过、降级、撤职、开除
D. 批评教育、记过、记大过、降级、免职、开除
[单项选择]紫外线灭菌法中灭菌力最强的波长是
A. 200nm
B. 254nm
C. 260nm
D. 280nm
E. 360nm
[判断题]钨极氩弧焊和等离子弧焊一般都采用正极性接法。此时电弧稳定，钨极寿命长。
A.正确
B.错误
[单项选择]设计约见、活动计划、进行事件安排：将安排通知相关各方等活动属于客户关系管理中的( )。
A. 客户信息管理
B. 时间管
C. 销售管理
D. 客户服务管理
[单选题]以下不适用妊娠7个月以上的孕妇的活动是
A.擦浴
B.家务劳动
C.泡脚
D.淋浴
E.盆浴
[判断题]测定水泥标准稠度用水量的目的是为配制标准稠度水泥净浆，用于测定水泥凝结时间和安定性。( )
[单项选择]Vienna is a city which is ______.
[单选题]登杆塔前，应核对（ ）。
A.杆号
B.线路名称和杆号
C.杆基
D.线路名称
[单选题]风险评价是对系统存在的危险进行定性或定量的分析,得出系统发生危险的可能性及其后果()的评价。
A. 完好程度
B. 危险程度
C. 严重程度
[单项选择]数据库技术的根本目标是要解决数据的________。
A. 存储问题
B. 共享问题
C. 安全问题
D. 保护问题
[单选题]近端小管HCO3-被重吸收的主要形式是:
A. H2CO3
B. HCO3-
C. CO2
D. OH-
E. NaHCO3
[单选题]*BC04作业现场是由人物和环境所构成的一个生产场所，它实际上也是一个“（ ）”。
A.自然环境
B.环境因素
C.人工环境
D.环境条件
[单项选择]（）根据国务院授权代表中国政府开展反洗钱国际合作。
A. 中国人民银行
B. 中国银行业监督管理委员会
C. 中国证券监督管理委员会
[单选题]法人机构负责票据交易业务市场营销及业务受理工作，应实行前、中、后台相互制衡、相互监督的管理架构，下列哪项不是前台部门职责？
A.负责票据交易业务市场营销工作
B.按业务流程调查、受理票据交易业务
C.上报业务审批材料
D.形成审查意见
[判断题]按锅炉制造许可级别分类，可分为A、B、C、D，四个级别每个级别限定了可制造的锅炉范围。
[单选题]系统间的交流联络线要考虑其中一回断开时，其余联络线应保持稳定运行并可转送规定的最大电力，不宜构成（ ）的大环网。
A. 相互联系
B. 强联系
C. 弱联系
D. 功率交换
[判断题]补偿贸易的双方不是买卖关系，而是互相交换的关系。
A.正确
B.错误
[判断题]生产经营单位使用被派遣劳动者的,应当由派遣劳动者单位负责对被派遣劳动者进行岗位安全操作规程和安全操作技能的教育和培训。( )
A.正确
B.错误
[单项选择]Now the juries, and ultimately the society they speak for, have to find some way to express ______ at the brutality that women and children face every day.
A. aggression
B. extenuation
C. outrage
D. suppression
[单项选择]相同荷载作用下，最终沉降量最大的是下列哪种土形成的地基？（）
A. 超固结土
B. 欠固结土
C. 正常固结土
D. 老固结土
